The Educational Trust Centennial Exhibit
“A Thing of the Spirit”
The campaign Swift had helped begin was presented not simply as a financial undertaking, but as a matter of feeling, memory, and obligation. In a section titled “A Thing of the Spirit,” the campaign booklet A Message to All Chi Psi from the President framed The Educational Trust as a way to preserve the ideals and traditions of Chi Psi, not simply to raise money. There, the Fraternity described itself through its bonds, songs, memories, and traditions, and argued that this work had to be sustained “always.” That language gave the campaign its emotional force. A gift to the Trust was presented not just as support for administration, but as an act of stewardship over the ideals Chi Psi believed it had inherited and was bound to preserve.
A Message to All Chi Psi From the President, November 3, 1926
